Modern Cheek Modern Cheek examines pop culture trends, tech and news with a healthy dose of reality and cynicism.

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NEWSWATCH: Just who ARE the middle class?
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The Associated Press's Calvin Woodward exposes political dancing at its finest: every 2008 presidential candidate purports to help the middle class, but they each have radically different interpretations of exactly who that is. Once each candidate's tax plans and promises are examined, Woodward found that "middle class" definitions range from poverty ... ...
Class 

In blind poll, Mike Gravel is your next president
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Every four years, much is made about fringe presidential candidates who are perceived as having no real chance of winning. Ralph Nader, Dennis Kucinich, Wesley Clark, John McCain - the list includes some high-profile names and, if you actually ask around, some pretty popular choices. Yet, when it comes down ... ...
Blind  Poll  President 

Airline Livery and Airline Branding: Part 5
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Over the past two months we've examined commercial airline branding and its impact on airline livery. We've seen some horrible, incongruous designs (China Southern Airlines), outdated looks (American Airlines) and liveries that were just plain bland and unimaginative (Air France). We've also come down pretty hard on airlines that disregard ... ...
Airline  Branding 

NEWSWATCH: ABC disoriented by bisexuals
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This article from ABC News highlights an important study that came out this week, which found that bisexuality is neither a phase nor a myth, but rather a distinct sexual orientation. But look closer at the link provided and see if you can't spot the problem. ABC News' title line for ... ...

rssHugger - Blog directory with a difference
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There were, at last count, over 9 million Google search results for "blog directory." This speaks not only to the popularity of blogs themselves, but the mainstream, money-making possibilities associated with blogs. We're talking "making money by NOT writing a blog" here - directories, listings, paid blogging, blog ads, etc. ... ...
Blog  Directory 

BlogFile: Multitasking goes mainstream
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Marketing and PR consultant Francine Hardaway makes our latest edition of NewsWatch for a blog entry that is just too true: a short-and-sweet commentary on our multi-tasking culture. Shouldn't all great articles start with the line, "Bill Clinton talked on the phone while receiving his famous blowjob from Monica Lewinsky..."? Of ... ...
Mainstream 

Airline Livery and Airline Branding: Conclusion
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For all 20 of these well-known airlines, there were no failing grades (F). This isn't necessarily a compliment towards the branding and livery design so much as an acknowledgement that, however misguided in design, each of these airlines is well-recognised on a national, if not international, scale. They're lucky - ... ...
Airline  Branding  Conclusion 

Paid blogging with PayPerPost
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Never underestimate the power of blogs. A decade ago, few knew they existed; now they number in the millions. If you still think blogs are just online journals, think again. Companies have been using blogs for SEO-friendly marketing for several years now and have since expanded these efforts into paid posting ... ...
Blogging  Payperpost 

BlogFile: The Worst in Web Design
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In the midst of awards season, this is an honour you don't want to win: Small Business Web Coach Craig Dewe has published a list of the "5 Worst Web Designers in the World." Dewe's list includes "professional" sites with nested tables, frames, scrolling marquees, flashing backgrounds, and lots of other ... ...
Design  Web 

Mitt Romney: A vote for a Dem is a vote for terror
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Remember those trying times in Autumn 2001? Al-Qaeda had just executed the largest, deadliest terrorist attack on United States soil, and the country was banding together with their American flag car magnets and "God Bless America" t-shirts manufactured in the Far East. Then President George W. Bush uttered the famous, ... ...
Terror  Vote 

BlogFile: Getting serious with RC cars
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For the RC car enthusiasts among us, champion RC car driver Igor Presnukhin has recently started a blog where he shares his vast knowledge of RC Cars Tips and Tricks with the world. His is the kind of site that can truly help grow the hobby for all ability levels. On ... ...
Cars 

Access to suppliers evens shopping playing field
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Being an Internet professional who is immersed in online content for at least 12 hours every day, it's hard to remember a time when knowledge wasn't a click away, you had to pick up the (corded!) phone to call someone, and you shopped in actual stores. Of all the boons of ... ...
Shopping 

For computers, it’s not easy being green
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Society has become tuned in to the effects of global warming in recent years, but green computers remain a relatively unknown concept in mainstream society. There may not be an Oscar-winning documentary or famous global summit to educate the public, but green computing is a massive emerging issue in our ... ...
Computers 

NewsWatch: Life Cycle of a Blog Post
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I clicked "Publish." Now what? Wired magazine has deconstructed the blogging process in their latest issue, following your blog post from the moment you publish it, all the way around the world as aggregators (feed readers like RSS), scrapers (spam blogs) and spiders (search engines) all chew on your information. What's darkly ... ...
Blog  Life 

When the news becomes old in Baltimore
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Baltimore City - not to mention the Internet - is abuzz this week over video footage of a police officer reprimanding a skateboarder, which ended up on YouTube. The video has divided all those who see it, from the "Way to go! Kids shouldn't talk back," crowd to those who ... ...
Baltimore  News 

Top 5 signs your website is “too corporate”
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Everybody has a website now, and gone are the days of glitter text, animated GIFs and MIDI files playing in the background. A quality website is no longer just a "homepage" but a multi-million dollar corporate marketing campaign available, at the click of a button, to a global audience. Everyone wants ... ...
Corporate  Signs  Website 

Dead Sea salt relief just in time for allergy season
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With March just around the corner, the weather is starting to warm, plants are starting to bloom, and spring training is in full swing. What could be next? Allergy season - are you ready? We blogged earlier this winter about a do-it-yourself cure for a tickly throat, to many positive reviews ... ...
Allergy  Salt  Sea  Time 

Environmentally-friendly and efficient gas heating
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Environmental issues are at the front of everyone's minds lately. Everything from green computers to fuel-efficient cars are in the news and making an impact on climate change. How does heating those cold winter nights affect the environment? We've done a lot of reading and found that gas heating is much more ... ...
Efficient  Gas 

Once you go Blackle…
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Blackle.com creator Toby Heap is earning thousands of dollars per day with his purported energy saving "black Google". Does it matter if his calculations are wrong? Blackle, a search engine powered by Google, was launched following a blog post by environmentalist Mark Ontkush, who conducted research to show that monitors draw ... ...